New vs used - ability to attract new sailors
Currently, between 75% and 90% of all sailboat sales are of used boats. There are major
league differences between 90s era boats, 80s era boats and 70s and
earlier boats. The problem for new boat manufacturers is that most of the earlier
generations of fiberglass sailboats are still out there. They are often in pretty good
shape and they can be purchased and upgraded at a fraction of the cost of a new boat. We
have added reviews of used boats to Northern Breezes and Sailing Breezes (web). I believe
this will be a nice addition. See my review of the Sonar and Dallas Johnsons story
on the exciting revival of the Capri 25 at Wayzata Yacht Club. We will continue to review
new boats. There are a lot of exciting developments out there which genuinely separate
these products from their predecessors. I have a firm policy on these reviews - we only
review boats we have sailed.
Although the new boat manufacturers have to compete against used products (often their own) for boat sales, the wide array of used boats at reasonable prices also allows a wide range of new folks to get into sailing. When a family can get into a used high quality 30 footer for less than most new cars, money is probably not the issue. Time, perceived commitment, perceived difficulty and accessibility are often mentioned as reasons people dont sail. The sailing community, both the industry and sailing/yacht clubs both locally and nationally are trying to bring more sailors into the fold.
"Go Sailing"
This summer "Go Sailing" will take place the weekend of July 25th and 26th. This
program is designed to let those who want to try sailing to get out for 45 minutes to an
hour. The participant is asked to make a nominal donation to the local Leukemia Society.
It should be taking place throughout the Upper Midwest since the local efforts dovetail
the national "Go Sailing" program sponsored by Sail Expo, the industry folks who
put the Atlantic City, St. Petersburg and Oakland all-sail shows. Send your co-workers and
associates to a "Go Sailing" site, request a poster for your office, help expose
more people to sailing while raising some funds for a worthy cause . . . Leukemia
research. Leukemia currently affects one in five extended families nationwide.
"Sailfest"
This July 4th in Bayfield, Wisconsin is Sailfest. Three years ago with a lot of leg work
from Chet Hajec and George Hanson, Apostle Islands Yacht Club (AIYC), the inaugural event
drew 101 boats. The events popularity resides in its simplicity and fun nature.
Depending on wind direction and strength, a course around one or two islands is
determined. Then boats are started in inverse order of their projected speed based on
standard PHRF handicapping. There is no intimidating start line as is commonly defined in
sailboat racing. The beauty of this approach is that cruisers, charterers and trailer
sailors can easily participate. Since slower boats start first, the entire fleet should
finish within an hour of one another. Chet assures me they will shorten the course if
necessary to make sure everyone finishes in a reasonable time frame even if there are
light winds. This is splendid for all the fun events scheduled to follow.
This year for the first time, the "Leukemia Cup" has been incorporated into Sailfest. It will be "Sailfest-Leukemia Cup." The Upper Midwest Sailing Association (UMSA), the sailing business group and its associated sailing/yacht clubs, has joined the Apostle Islands Yacht Club and the Leukemia Society in promoting Sailfest-Leukemia Cup. Participatory events such as "Take A Sailor On Sailfest" are designed to raise funds for the Leukemia Society.
Mark your calendar. We will publish more as soon as its available.
For more info contact: AIYC 800-821-3480; UMSA 612-542-9707; Leukemia Society, MN Chapter 612-545-3309.